AA Rewards (which was simple to understand) has been replaced by AA Smartfuel (which is incomprehensible – to me).
It’s just a pity some folk find it necessary to disrupt the lives and peace of mind of their neighbours.
Cambridge New Zealand Community Directory 2011; In the mailbox this morning. So, I guess this is launch day for the new online version.
The concepts minerals endowment, fishing endowment, conservation estate and public relations seem mutually exclusive if you were to ask me. Just saying.
Idle curiosity, on my part, as michaeljeans.co.nz lurches toward 50,000 page views in 19 months. Here are the page rankings (Google) of selected Cambridge NZ related and / or based websites (a stab in the dark guestimation – there are somewhere between 500 – 1,000 ‘Cambridge NZ’ websites – probably closer to the lower number).Continue reading “Google stats. – yeah well!!”
and The Daily Show of course! Go Andrew.
What is the communication gap? What is new? Why doesn’t advertising work any more? What is Vodafone? What is the NZ Herald?
If you are on a PC and reading text in any contemporary browser ( FF3.5, EI8, Chrome or Safari 4) place your finger on the Ctrl key and roll the scroll button on your mouse. So simple, so obvious – but who tells you these things until someone randomly mentions it – Duh – I think it may have been there for a while.
Making a case for “photographic intelligence” is the purpose of this editorial. One of the clear changes in the digital era, is how intelligent photography has become.
Council and contractor have set to work to sort out what went wrong using whatever metrics it is you use to decide such things. Folk with clip boards have been to look and record their observations. And the contractor has been busily removing the dislodged chip – cause of the most disagreeable aggravation – the noise.
Once more we suffer the indignity of the big little town Cambridge retailers window display competition. Poor, inappropriate and downright inaccurate branding offers nothing to Cambridge – and its partner in this endeavour – National Fieldays.
A promotion which does not call a spade a spade is a failure. Cambridge the Waikato town – most probably the largest Waikato town – functions, in large part, as an agribusiness hub – supplying its hinterland and beyond with goods and services. It is a busy place.
The sillyness of ‘villagising’ Cambridge and reducing commercial activity to the level of comic hayseediness is just wrong. Cambridge is in the business of attracting punters to buy its goods and services. National Fieldays is a celebration of businesses that thrive on innovation and all that other fancy go-get stuff people like to talk about.
This promotion fails both by subverting the strengths, aspirations and branding of both enterprises.
Ha! Update 7:22 15/03/2009: Zen And The Art Of Social Networking.
I was thinking about messages, advocacy and autheticity when taking the photos of the parade yesterday. The angels got me thinking. I quite like Beckham the footballer. I am not a recreational sports watcher – sport goes on all about me all the time – in one ear and out the other. But some stuff sticks.
Why is such a beautiful name, Manurewa, mispronounced by so many on radio and teevee.
The Film Archive has been in touch sending through this lovely promotional material. Not sure that you will be able to read the poster. The salient facts are The Bush Cinderella at 2PM tomorrow afternoon Saturday the 19th of July at The Plaza, Kensington Street, Putaruru. The Telephone number there is 07 883 8596. Enjoy.Continue reading “The Bush Cinderella revisited”
For those wanting to go to The Pictures on Saturday The Plaza is, apparently, in Putaruru. The screening is at 2PM Saturday the 19th of July 2008. Caption: Yes, this moving picture screening is both in the common era and our corner of the Known Universe – just down the road a way in theContinue reading “The Bush Cinderella”
This does get on Dad’s wick, and mine. The number of folk who insist on inverting the meaning of the phrase a No 8 wire solution.